Sunney brand identity

Why must environmental protection always cost money? Why can’t you do something good and profit from it at the same time?

Sunney believes that a cleaner future is possible without having to cost your entire heritage and that the solution lies in one of the most powerful element of nature, the sun.

They aim to empower a nation to shift toward clean energy sources. Sunney want to set the trend and shape the future of the energy industry.

They gave Adèle & the Beast the task to design their brand experience.

The original sunney logo is an abstract trademark consisting of the pattern of a solar panel, within a sun shape below which are the brand name sunney in Bold Ubuntu written in lower-case.

 

Client

Sunney

Design

Adèle Poirier

Scope

Logo

Messaging

Brand Statement

Brand book

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STACKED LOGO

This is the original and preferred mark for all applications.

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IN-LINE LOGO

This version may be used in instances where space constraints require a configuration of a more horizontal nature.

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ICON

This version may be used when the full mark isn’t applicable.

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"While we were extremely happy with the execution of the deliverables, the branding process turned out to be far more valuable then we could have ever hoped for."

Thomas Berndorfer, sunney

"We have worked with Adèle & The Beast over the past two years. Her work is excellent: very creative and professional.  She has come up with innovative solutions to some challenging design assignments."

Angus & Amy, Headtorch

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"Through our interaction with Adele, through interviews and conversations, we were forced to question some of our own assumptions and thus created huge growth in those areas. I can only recommend everyone to do the same!"

Thomas Berndorfer, sunney

"We have worked with Adèle & The Beast over the past two years. Her work is excellent: very creative and professional.  She has come up with innovative solutions to some challenging design assignments."

Angus & Amy, Headtorch

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 © Adèle & The Beast 2019

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